Media Plans, PR, RSS and SEO - B2B Marketing Zone

Your corporate website needs to become a trap

Biznology

FEBRUARY 5, 2013

Everyone’s obsessed with drawing visitors to their sites and online social media properties through advertising, SEO, marketing and PR; however, when the stars align and someone actually clicks through and comes into your sphere of influence, do you have a collections strategy? Sadly, too many of these are static updates.

Marketing Websites

Marketing Websites RSS Paid Search Agency Social Media

Top 10 Clichés to Avoid in B2B Marketing Content

Industrial Marketing Today

MAY 18, 2010

Back in 2006, David Meerman Scott had a done comprehensive analysis over a nine-month period of the large number of meaningless phrases used in corporate marketing and PR materials. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. He called it “The Gobbledygook Manifesto.”

B2B Marketing

B2B Marketing Web 2.0 Planning Demand Generation Agencies

How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. Im Jay Baer.

Webinar Metrics

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger

Webinars

Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Cracking the Code: Turning Intent Data into Go-to-Market Success

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Are You Growing Enough Voices

Convince & Convert

JULY 27, 2010

RSS subscriptions are up. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. You would be entirely wrong. Instead, traffic here on Convince & Convert is actually UP since I went on vacation.

Paid Search Agency

Paid Search Agency Blogger Advertising Agencies PR

Is Your Twitter Addiction Paying Off

Convince & Convert

JUNE 17, 2010

I once calculated time spent blogging vs. number of RSS subscribers. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. link] jaybaer Seriously, you are missing the boat on the Double Down.

Twitter

Twitter Paid Content Paid Search Agency PR

Please Help Me Pick a New Look For My Blog

Convince & Convert

FEBRUARY 5, 2010

Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it). I'd suggest that you move the search box somewhere below the navigation– maybe above the RSS feed option on the right? We’ve added Disqus as the commenting system. Im Jay Baer.

Paid Search Agency

Paid Search Agency Webinar Metrics PR Advertising Agencies

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 23, 2010

(Incidentally, these internal links are also a SEO positive) 4. If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. Example: Subscribe to our RSS Feed cos next weeks post will be just like this one – but TWICE as awesome.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Social Media results can’t be measured False. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Anonymous Excellent list, and possibly one we should hand out to clients in intial meetings.

Social Media

Social Media Media Webinar Metrics Paid Search Agency

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 28, 2010

[link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Read Jay Baer’s article “The 7 Steps to Creating a Social Media Strategy” for [.] link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.] Develop a Social Media Strategy in 7 Steps – Jay Baer – Aug ‘09 [.] Develop a Social Media Strategy in 7 Steps [.] Thanks again.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. It is very economical for a smaller PR agency or large (from $9.99 Hope that helps! You don't define.

Social Media

Social Media Media Paid Content Work Management

How to engage your audience with a content hub

Scoop.it

MARCH 11, 2021

SEO through topic keywords. Automatic content import using RSS or a sitemap. The ideal approach to content hubs combines your efforts for external audiences (think marketing and PR) with internal communications (such as employee engagement, company vision, internal company events). Teams that can contribute to your content hub.

Curation

Curation Advertising Agencies Press Content

3 Reasons Email is the Coolest Vampire Today

Convince & Convert

JULY 8, 2010

Seth Godin predicted that RSS would kill email. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. link] PRAMITA SEN 3 Reasons Email is the Coolest Vampire Today [link] #socialmedia #marketing #PR via @jkrohrs and @jaybaer [link] Jeffrey K.

RSS

RSS Paid Search Agency Social Media Email Marketing

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. ericboggs Thanks for the thought. it is great.

Social Media

Social Media Media Paid Content Webinar Metrics

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

AUGUST 3, 2010

link] Justin Remember blogs such as thing one can still come to the readers (RSS, Twitter…) There's a great deal of social web functionality built right in. 3 Ways Facebook is Killing Your Website" [link] [link] Social Media Filter RT @jaybaer "R.I.P. Will it start an “Unlike&# trend?

Social Media

Social Media Facebook Paid Content Marketing Websites

RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

AUGUST 3, 2010

link] Justin Remember blogs such as thing one can still come to the readers (RSS, Twitter…) There's a great deal of social web functionality built right in. 3 Ways Facebook is Killing Your Website" [link] [link] Social Media Filter RT @jaybaer "R.I.P. Will it start an “Unlike&# trend?

Facebook

Facebook Marketing Websites Paid Content Social Media

The 39 Social Media Tools I’ll Use Today

Online Marketing Institute

OCTOBER 31, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. ericboggs Thanks for the thought. it is great.

Social Media

Social Media Paid Content Tools Media

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JUNE 28, 2010

I'd say I plan to share it with my boss, but I'm sure Gini has already read this post! Now that Gini runs the universe's best PR blog, she probably doesn't come over here to read anymore. Now that Gini runs the universe's best PR blog, she probably doesn't come over here to read anymore. Im Jay Baer.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

B2B Marketing Zone

Your corporate website needs to become a trap

Top 10 Clichés to Avoid in B2B Marketing Content

Webinars

Trending Sources

How to Match 10 Key Success Metrics to Your Blogging Strategy.

Webinars

Are You Growing Enough Voices

Is Your Twitter Addiction Paying Off

Please Help Me Pick a New Look For My Blog

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

How to engage your audience with a content hub

3 Reasons Email is the Coolest Vampire Today

Convince and Convert Blog: Social Media Strategy and Social Media.

3 Ways Facebook is Killing Your Website | Social Media Marketing.

RIP 3 Ways Facebook is Killing Your Website

The 39 Social Media Tools I’ll Use Today

Convince and Convert Blog: Social Media Strategy and Social Media.

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