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How to Create an Easy-to-Follow Marketing Strategy

GreenRope

An annual marketing plan includes your goals for the year, selected marketing channels, budget, and more. How to create a yearly marketing plan? You don’t need to spend a ton of time or resources creating a yearly marketing plan. Selected channels (Social media, PPC, blog content, etc.).

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How to build a winning pharma marketing strategy using digital-first events

SpotMe Blog

We’ve spent 750+ hours analyzing how our life science customers are using digital-first events as a powerful channel in their pharmaceutical marketing strategy. Read on to discover how to overcome the biggest pharma marketing challenges with events and how to create a successful pharma marketing plan.

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How to efficiently set up your content planning for 2019

Sprout Social

2018 was a big year for content, as recent studies have been showing: Content marketing revenue is projected to exceed $300 billion by 2019. 86% of B2C marketers think content marketing is a key marketing strategy. Content marketing generates over 4x more leads than PPC per $1000 within 36 months.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

More than 70% of companies are investing in content marketing. 45% are investing in PPC ads. . However, marketing does not end here. However, the one position responsible for overseeing all the other marketing job profiles to drive overall business goals is the marketing director.

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Why Consider Hiring an Outside Marketing Agency?

BOP Design

Partnering with a B2B marketing agency gives a company access to experts in all facets of marketing: design, copywriting, digital outreach, inbound, direct mail, web development, conversion optimization, analysis and tracking, campaign creation, automation, print, advertising, nurturing, etc.

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Content Marketing, Inbound Marketing, and Digital Marketing: What’s the Difference?

ClearVoice

Content marketing, inbound marketing and digital marketing: These three phrases are often used interchangeably, but they don’t refer to the same thing. This can create confusion when implementing your brand’s marketing plan. Examples of digital marketing include: SEM. Social media marketing.

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What is Enterprise SEO? Costs, Benefits, Strategies & Case Study

accelerate agency

Some aspects of local SEO include: Using outreach strategies to build links to other local businesses and websites. PPC vs SEO An alternative tactic to bringing in traffic is PPC advertising. However, 70% of marketers consider SEO to be the more effective method. However, SEO is definitely the more cost-effective choice.