Marketing Analytics Tools Multivariate analysis Pricing Privacy 
Convert
MARCH 10, 2022
Google Optimize is great — up to a point. When your experimentation program grows past a certain stage and you have a firmer grip on A/B testing, you’ll need alternatives to Google Optimize. Honestly, on the price tag level alone, nothing is as sweet as free. Google Optimize homepage ( source ).
ClearVoice
OCTOBER 27, 2023
In digital marketing , content rate optimization is the practice of enhancing a landing page, website, or digital marketing campaign to increase the number of people performing a desired action. Step 3: Designing and implementing test scenarios The next step is implementing A/B or multivariate testing to validate your changes.
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Unbounce
JULY 5, 2023
The never-ending evolution of AI-driven analytics is revolutionizing how marketers (like you!) By leveraging the sophisticated pattern recognition and predictive capabilities of AI, marketers can now anticipate customer behaviors, trends, and preferences with unprecedented accuracy. How is AI used in marketing?
Convert
AUGUST 18, 2021
Maybe it’s your first tool or maybe you’re in the market for a new one, but the key point is this: You’re looking to get a tool that will serve your needs NOW, while also being able to grow with your needs and experimentation goals as they change over time so you won’t need to upgrade for a while after this. Alex Birkett, BeOmniscient.
Convert
NOVEMBER 2, 2020
With so many A/B testing tools on the market, how can you pick the best platform that suits your A/B testing program? Improving your online marketing campaigns isn’t a one and done thing. Convert’s A/B testing tool is different from many other testing tools because it’s fully privacy compliant. What does this mean? Optimizely.
Convert
SEPTEMBER 8, 2021
That’s where multivariate testing comes in. Everything from their price and features, to how they do business so you can make the right choice when deciding which multivariate tool to get. What Is Multivariate Testing? For example, we could have a heap of headline ideas and are not sure which will work.
Convert
SEPTEMBER 22, 2021
A multivariate test or an A/B test? Before You Get Started Testing, Create A List Of Hypotheses Based On User Research And Qualitative Analysis. So we’ve covered the marketing strategy of what you can and should be thinking of testing. You’ll find: Page testers, Pricing testers Optin form testers, Popup testers.
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