article thumbnail

This week’s AI-powered martech releases

Martech

The cost of building, training and operating AI is enormous. On a very related note, Reuters reported today that OpenAI is set to unveil updates making “it cheaper and faster to build software applications based on its artificial intelligence models.” Of course, with enough searches that adds up to quite a bit.

article thumbnail

Top 5 AI Marketing Tools

Anyword

It’s AI or die! AI marketing technologies have been around for a long time, but it looks like they are now achieving critical mass. The demand for AI-based marketing technology is currently about 12 billion USD , and that figure is projected to grow by more than 30% each year to reach 108 billion USD in 2028.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Macro B2B Marketing Trends to Watch in 2021

Circle Studio

As we approach the end of 2020, it’s time to take a look at key 2021 B2B marketing trends that will emerge in the year ahead. Continuing a pattern from previous years, 2021 will see the ongoing evolution of many B2B marketing trends from recent years, and the increasing influence of B2C marketing will make a big impact.

article thumbnail

What Is Split Testing? Best Split Testing Tools and Strategies

Optinmonster

When competing in a market with cutthroat competition, staying ahead of the curve means constantly seeking ways to improve and optimize. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. Table of Contents What Is Split Testing?

article thumbnail

How Machine Learning Can Help With Sales Forecasting

Hubspot

Machine learning (ML) is a subset of data science and artificial intelligence (AI). Machine learning generates accurate sales predictions based on time-series analysis, regression analysis, and decision trees. What’s more, AI has excellent reporting capabilities.

article thumbnail

Top 10 Marketing Automation Software Platforms for 2020

Martech Advisor

Marketing automation software tools are defined as comprehensive platforms that enable marketers to execute, measure, and analyze all marketing efforts efficiently. Let’s take a look at the ten best marketing automation platforms for 2020. What Is a Marketing Automation Tool? billion by 2025.

article thumbnail

Martech 2030 Trend #5: Harmonizing Human + Machine

chiefmartech

A survey of marketers conducted in May 2020 found that 59% were concerned that AI and machine learning would limit their personal growth — up from only 14% in 2019. Will AI lead us into a dystopian future where machines take over marketing, with few roles left for us humans to play? This is part 6.