ViewPoint

JANUARY 10, 2018

A Story From Yesteryear About Reader Service (aka Bingo) Cards. According to Wikipedia: “a reader service card or bingo card" was a reply card inserted in a magazine and used by readers to request free samples and literature from businesses who advertised in the issue. Many advertisers were listed on the reply card.

Sales Qualified Leads 207

Sales Qualified Leads Cost per Lead Lead Scoring Lead Ranking 207

ViewPoint

SEPTEMBER 11, 2012

Qualified Rate includes leads, pipeline (specific action required by PointClear) and nurtures (qualified companies with no immediate pain/need or interest). A few years ago we had a client that sold business process outsourcing services (or BPO) to large companies. The forty-two touches took place over a ninety day period.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation PointClear 120

Biznology

JANUARY 6, 2016

Ichiro Niwayama is founder and CEO of Symphony Marketing Co., Japan’s foremost lead generation marketing company. Symphony runs marketing programs for more than 300 Japanese manufacturers with email, content development, data, teleservices, and marketing automation. Thanks, Charlie. Great job, Mark! Like this post?

B2B Marketing 48

B2B Marketing PointClear Work Management B2B 48