Buzz Marketing for Technology
MARCH 20, 2013
It’s been shown when degree of environmental concern and other demographic factors remain constant, luxury and mid-priced hotel customers show, on average, a higher willingness to pay a premium for the green initiatives than economy hotel customers. It’s the customer loyalty that will be at stake. Get (environmentally) personal.
Buzz Marketing for Technology
OCTOBER 18, 2013
Some place the highest premium on loyalty and trust in a brand or product. Does product pricing influence the purchase decisions of your customers? More than anything, it’s a harsh reminder of just how much revenue they stand to lose if they get the online experience wrong. Consumers today are finicky and want what they want, now.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Buzz Marketing for Technology
OCTOBER 10, 2013
The more forward-thinking online marketers recognize that “personalizing” each customer’s experience on their site can make a dramatic difference in ultimate sales, customer loyalty and long-term profitability of the business. Love Your Loyalty Programs. A better experience leads to higher loyalty.
Buzz Marketing for Technology
NOVEMBER 1, 2013
However, brand loyalty online can be much more fleeting than it is offline. Stop and think about some of the online brands that have your devoted loyalty (no matter what sins they may occasionally commit). For many of us (myself included), it would take a lot to sway my trust, respect and loyalty away from these three online giants.
Buzz Marketing for Technology
MARCH 23, 2010
1) Customers prefer a good customer experience over price – being the low cost provider in any industry is never a safe place to play. But in a recent survey by Forrester customers in every major industry preferred good customer service to price. Someone can come in and undercut you (think Sam Walton against every major retailer).
Expert insights. Personalized for you.
100 
Let's personalize your content