WebMarketCentral

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How Trade Publications Can Capitalize on Content Marketing and Social Media

WebMarketCentral

Publishers no longer have a monopoly on content creation, but they can potentially create integrations with bloggers, Twitter feeds, YouTube videos, LinkedIn groups and other places where their industry is being discussed and provide a centralized portal for vendor, user and independently created material. Conversation Aggregation.

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High Points on the Social Media Landscape

WebMarketCentral

8 LinkedIn 14 11,246,726 +137.4% Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Video YouTube 3 69,110,425 +16.9% Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., 8 Plaxo 1,440 2,629,043 +144.7%

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The Social Media Email Signature

WebMarketCentral

email signatures: Twitter page, LinkedIn profile and blog link: these are the most popular social networking elements, used in about half of Web 2.0 YouTube, StumbleUpon, Technorati and Second Life: about 20% of Web 2.0 includes all of the usual information plus his Second Life name, Skype ID, blog and LinkedIn profile button.

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Don't They Know Who You Are? Why Reputation Management is Critical

WebMarketCentral

Upload the video to YouTube and Vimeo so it's easy to share on blogs and other sites. Create and maintain profile pages on social networking and directory sites like LinkedIn , Facebook , Naymz , Jigsaw , Plaxo , ZoomInfo , CrunchBase (for technology executives), and VisualCV. For examples, see the Pitches section on TechCrunch.

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Best of 2009 (So Far): Social Media Marketing, Part 2

WebMarketCentral

How can you maximize the business value of tools like LinkedIn and Twitter? How to be a LinkedIn superstar by iMedia Connection Larry Weintraub explains how to get the most out of LinkedIn, from creating the right kind of profile, building connections and soliciting recommendations to working with LinkedIn groups.

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Using ALL the Tools of Social Media Optimization

WebMarketCentral

YouTube now draws more than 70 million unique visitors per month. Social Networking At the least, social networking services like LinkedIn , Facebook and Konnects provide increased exposure for your company (and your "personal brand") while also providing SEO and reputation management benefits.

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The 4 C's of Social Media

WebMarketCentral

Flickr or YouTube ), a wiki, a forum, a Squidoo lens, wherever. These can take the form of interaction on a social sharing site like Searchles , blog comments, Twitter replies, LinkedIn messages, writing on a Facebook wall, or other means of online dialog. Social Tagging.