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Reuniting Your Salesforce: 3 Ways to Make Realtime Count

Mereo

Marketo and Reachforce found that organizations are 67% better at closing deals with aligned teams. Share with your fellow business leaders in a comment on LinkedIn. HubSpot research found one in four companies believe their sales and marketing teams are “misaligned” or “rarely aligned.” Large gains come from alignment.

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The 4 Types of Data You Need to Identify Accounts for Your ABM Program

Engagio

You can find this information from a variety of sources, including annual reports, LinkedIn, and third party data vendors such as Dun & Bradstreet and Reachforce. For example, knowing that a company uses Marketo, Salesforce, or SAP might just make them a more attractive candidate for your solution. Number of employees.

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B2C Marketing: What No One is Talking About 

Adobe Experience Cloud Blog

I had the pleasure of attending the Marketing Nation Summit recently where Marketo CEO Steve Lucas welcomed us to the Engagement Economy. For example: Firmographics— Detailed company characteristics have become widely available through LinkedIn or vendors such as Dun & Bradstreet and ReachForce. New Data Economy.

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Why Sales Needs Social Media Engagement Insight

Oktopost

No matter what you do, don’t pass your leads directly to the sales team’ – Jon Miller, Marketo. Sales and marketing alignment can help businesses become 67% better at closing deals Marketo and Reachforce Research. So what can be done to help the sales teams? The New “Buying Process”. “No

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Why VP Sales Leaders Need Social Media Engagement, Too

Oktopost

LinkedIn’s research indicated that 87% of sales and marketing leaders believe that collaboration between the marketing and sales teams enables business growth , and 85% believe that alignment across the sales and marketing teams is the best opportunity they have for improving their business performance.

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Summer Reading for B2B Marketers: 10 Must-Read Blogs to Get Back in the Zone

Adobe Experience Cloud Blog

Businesses are 67% better at closing deals when sales and marketing are operating in lockstep, according to joint research by Marketo and Reachforce. 5 Ways to Boost B2B Sales Through LinkedIn Social Selling. 5 Ways to Boost B2B Sales Through LinkedIn Social Selling. Demystifying Social ROI in B2B Marketing.

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5 Essentials of B2B Sales and Marketing Alignment

Valasys

According to combined research by Marketo and ReachForce, companies with aligned marketing and sales teams are 67% more efficient at closing deals. Furthermore, another report from Marketo shows that integrating sales and marketing endeavors leads to 209% more revenue from marketing.