Sprout Social

JANUARY 27, 2021

Recognizing Black History Month means brands need to go beyond marketing messages that preach solidarity but offer little action. But following a year of racial justice protests and more companies than ever taking a stand on social and political issues, brands are under pressure to get Black History Month 2021 right.

Brand Identity 126

Brand Identity Branding Lock-In Communities 126

Martech Advisor

NOVEMBER 7, 2019

Martin “Gonto” Gontovnikas, VP of marketing and growth at Auth0, shares why retailers should take consumer data and identity management seriously this holiday season, based on the findings from a recent Internet Retailer survey that examines how companies tackle user experience and security. Thankfully, that is no longer the case.

Work Management 43

Work Management Marketing Management Terms and Conditions Lock-In 43

Optinmonster

FEBRUARY 12, 2024

Using scarcity in your marketing not only helps you skyrocket your conversion rate. The simplest way to leverage the scarcity principle is to use urgency words in your marketing content. In this post, I’m going to show how you can use urgency words in your marketing so that you can boost website traffic, conversions, and sales.

Urgency Marketing 75

Urgency Marketing Conversion Lock-In Conversion Rate 75

Convert

MARCH 9, 2023

The whispers only intensified when Collin Cromwell of Kameleoon posted a question on LinkedIn. The furor is due to the fact that Google Optimize had such a massive “purported” market share. But first, why should you trust this among other Google Optimize sunset migration pieces out there? There’s a way out for these businesses.

Optimization 52

Optimization Paid Content Google Enterprise Management 52

Convert

MARCH 9, 2023

The whispers only intensified when Collin Cromwell of Kameleoon posted a question on LinkedIn. The furor is due to the fact that Google Optimize had such a massive “purported” market share. But first, why should you trust this among other Google Optimize sunset migration pieces out there? There’s a way out for these businesses.

Optimization 59

Optimization Paid Content Google Enterprise Management 59

DivvyHQ

SEPTEMBER 21, 2018

Here’s how to find, evaluate and hire the best freelance writer for your content marketing team. LinkedIn is also an excellent platform for performing this type of search. For example, you might know someone who works at a marketing agency that regularly works with freelancers. Now I have to do it all over again?

Copywriting 40

Copywriting Advertising Agencies Paid Search Agency Content Marketing 40

Unbound B2B

JANUARY 17, 2023

Quick Summary: How to sell subscriptions faster is based on your business industry and targeted customers, along with your creative marketing approach. Creating a subscription sales strategy requires customer knowledge and market understanding. Content marketing is the leading method to improve your subscription sale.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Budget Programs 40