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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

The top 24 facts for selling more in B2B by LEADSExplorer. Gary Hayes muses about the value of “top&# lists, and the motivations of those who create them, then provides his own semi-scientific list of the best best-of lists from sources like Ad Age, Junta 42, Evan Carmichael and Mashable. Need Content? Seed this on Newsvine.

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Marketo Releases Marketo Lead Management 3.0

WebMarketCentral

With more than 200 new features, the release is the most significant since the product's initial launch in early 2008. Marketo competes with products such as Eloqua , Silverpop Engage B2B (formerly Vtrenz), Marketbright and Manticore in the marketing automation / demand generation space. Tags: Web Marketing. software suite.

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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

Social Media Marketing best practice even used by Google by LEADSExplorer A brief post that makes a solid point: blogs have become a primary conduit for corporate announcements and news releases. Social Tagging. Tags: Web 2.0 Looking for ideas on how your company could expand its use of social media?

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

The challenge, then, is to maximize marketing productivity-to get more leads out of the same number of clicks. the LEADSExplorer staff is sophisticated about website lead capture technologies and practices, and easy to work with for both U.S. One answer to this challenge is provided by "post-click marketing," a.k.a. Based in the U.K.,

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging. Tags: B2B marketing , lead management , marketing technology :: Add to del.icio.us