article thumbnail

MakesBridge Offers Powerful Features to Small Business Marketers

Customer Experience Matrix

Canterris , NurtureHQ , and mKubed all provide email, Web visitor tracking, nurture campaigns, lead scoring, and CRM integration ((Salesforce.com for Canterris and NurtureHQ; its own CRM for mKubed) for under $500 per month. It does this by letting users write rules that reference sets of Web pages rather than individual pages.

article thumbnail

Tom Pisello: The ROI Guy: Do White Papers Still Engage? They do if.

The ROI Guy

Do White Papers Still Rule? To attract buyers, the interactive white papers deliver a more personalized analysis and relevant content, generating more leads than traditional white papers. For vendors, personalizing white paper content based on user profile, creates a better connection and stronger engagement. Powered by Blogger.