Leads and netFactor - B2B Marketing Zone

The 10 most fascinating people in B2B marketing in 2019

Biznology

JANUARY 6, 2020

Find wisdom in her article about new ways to think about lead qualification and her 3 keys to sales and marketing alignment. Chris founded NetFactor , the first service to automate B2B visitor IP address identification, in 2003. I’ve known Chris Jeffers for years, but 2019 saw his major move.

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5 Essential Functions for Every B2B Website

Biznology

MAY 29, 2013

Lead generation. The perennial number one goal of just about every business marketer is generating sales leads. If you make the effort, your website can be a productive source of high quality, low cost leads for our sales force. So don’t squander the opportunity to turn your website into a lead generation tool.

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The 10 most fascinating people in B2B marketing in 2019

5 Essential Functions for Every B2B Website

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