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B2B Content Marketing Trends in the Software Industry: CMI Survey Recap

KoMarketing Associates

Nearly all (99%) of software marketers surveyed are now using content marketing, according to report findings. More than half (53%) plan to increase their content marketing budgets this year and, on average, they’re allocating a little over a quarter (29%) of their overall budgets to content marketing.

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90+ Important B2B Content Marketing Statistics

Zoominfo

Content marketing services revenue is expected to reach $50 billion in 2019, up from $26.5 Content marketing costs 62% less than traditional marketing and generates about three times as many leads ( source ). 92% of content marketers say their organization views content as a business asset ( source ).

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90+ Important B2B Content Marketing Statistics

Zoominfo

Content marketing services revenue is expected to reach $50 billion in 2019, up from $26.5 Content marketing costs 62% less than traditional marketing and generates about three times as many leads ( source ). 92% of content marketers say their organization views content as a business asset ( source ).

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How to build a winning pharma marketing strategy using digital-first events

SpotMe Blog

We’ve spent 750+ hours analyzing how our life science customers are using digital-first events as a powerful channel in their pharmaceutical marketing strategy. Read on to discover how to overcome the biggest pharma marketing challenges with events and how to create a successful pharma marketing plan.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

G Google Buzz - Google Buzz is a social networking and messaging tool from Google, designed to integrate into the company's web-based email program, Gmail. MyPunchbowl - MyPunchbowl.com is a social network that facilitates party planning and provides members with ideas, invitations, favors, gift registries, photo/video sharing, and more.

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

7 steps to rank your video higher on YouTube by iMedia Connection. Jon Whiting lists seven tips for improving video rank on YouTube. ” While this post isn’t an exhaustive guide to YouTube SEO, it’s a great start. Social Media and the Sales Cycle by Marketing Wisdom for the 21st Century.

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

7 steps to rank your video higher on YouTube by iMedia Connection. Jon Whiting lists seven tips for improving video rank on YouTube. ” While this post isn’t an exhaustive guide to YouTube SEO, it’s a great start. Social Media and the Sales Cycle by Marketing Wisdom for the 21st Century.