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Is the quality of your data hindering your ABM success?

eTrigue

Clean data helps you: Identify your prospects’ intentions. A clear and aligned picture of all your data, and consequently your prospects, provides the ability to leverage intent data as yet another tool to increase partner engagement. Intent data helps determine which of your prospects are in-market and which are latent.

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Email Marketing vs. Marketing Automation

eTrigue

Virtually 100% of business-to-business prospects have an email address, which makes email great for staying in touch with contacts, nurturing prospects and increasing interest in your company’s products and services. Marketing automation gives a detailed look into the actions of prospects and their interests.

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The Need for a Demand Center

eTrigue

If you are already running a simple email-blast system, it’s time to take your marketing campaigns to the next level with campaign automation and tracking using an automated demand-generation system like eTrigue DemandCenter.

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How to Use Short Captivating Videos to Boost Sales

eTrigue

Video content tells more engaging and compelling stories which are capable of persuading your prospects to become customers. While your prospects are still thinking about how difficult it will be to use your product, you already made a clear and easy to understand video that will show how easy it’s to use your product.