Remove marketing-lead

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The Need for a Demand Center

eTrigue

Digital marketing has transformed how most organizations market today. Marketers at even the smallest companies are now equipped to leverage online strategies including email, banner ads, search, and social media. To accomplish this critical objective, marketing needs to substantially raise its game.

Demand 78
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Email Marketing vs. Marketing Automation

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What You Need to Know Email marketing is a familiar tool that’s easy-to-use, effective and provides a tremendous return-on-investment. But email marketing alone has significant disadvantages. So while email marketing is powerful, it could use a boost of automation. So how will marketing automation benefit me?

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Marketing Automation Apprehension

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Despite the acceptance of marketing automation at a rapidly increasing number of organizations, some small and mid-size businesses suffer from marketing automation apprehension. They are apprehensive about moving from manual processes to automated marketing systems. Deploying marketing automation to accomplish.

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4 Marketing Emails You Can Set and Forget (At Least for a While)

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I bet if you gathered up the stats on marketers and salespeople alone that number would be … I don’t want to think about it. Thankfully, certain tools have come to the rescue of our cramped fingers … ergonomic wrist pads, laptop risers, and oh, marketing automation. She’s passionate about marketing and great customer experiences.