Remove Lead Nurturing Remove Research Remove ROMI Remove Statistics
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Netline Launches Audience Explorer for Quantifying Content Consumption

Valasys

On 25th of June 2019, NetLine Corporation, known for operating the largest B2B content syndication & lead generation network & for its largest depository of insights related to content consumption, launched Audience Explorer. The Mechanics of Audience Explorer.

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Marketers use personalization to streamline the B2B sales cycle & to scale up the Return on their Marketing Investment (ROMI). Social listening is amongst the most crucial components of audience research. According to a report by Loyalty360.org Read more on The Philosophy of Social Listening.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

Furthermore, the personas are also segmented based on their demographics, technographics, firmographic, psychographic, ‘fit-data’ as well as the methodologies opted by them for researching about their buying preferences and based on their past buying habits. Tools such as Google Keyword Planner, KeywordTool.io. &

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How Many Blog Posts Should a B2B Company Publish Per Week?

Valasys

Furthermore, another research from Forrester substantiates that more than half of all the B2B buyers view 8 pieces of content at a minimum & 82% of the buyer view a minimum of 5 pieces of content from the vendor before making a buying decision. Any number should, however, be tested & backed by data-driven analytical insight.

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them. This is where positive Word-of-Mouth Marketing steps in.

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31 Marketers Share Their Tips for Aligning with Sales

SnapApp

They conduct significant research before reaching out, consuming dozens of marketing assets along the way. 11% plan to start using email nurturing campaigns to get existing leads to provide more information. Nurture Leads with Automated Email Sequences. Prospects no longer come to sales with limited information.

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B2B Blog Post Ideas: Tried And True Ideas for B2B Brands

Valasys

Research properly & write about some off-beat topics: Playing around with the key business keywords is fine. However, diversifying your content strategy with research & studying it with some unorthodox topics from time to time is amongst some of the most impactful B2B blog post ideas.

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