ViewPoint
NOVEMBER 8, 2017
The contact’s LinkedIn profile (do you share mutual connections, have we worked with a previous employer of the prospect, does the prospect write, tweet or otherwise use social media for any common areas of interest?). NURTURE: Are you getting maximum return on marketing programs? The subjects of the prospect’s tweets.
ViewPoint
JANUARY 9, 2014
More leads are better than fewer leads. I received a lot of positive feedback about the article and decided to ask our PointClear PowerViews Alumni (those who have been on the PowerViews show ) for their input on the most dangerous lead gen lies out there. The truth is, it''s okay. Paul Gillin | Paul Gillen Blog.
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ViewPoint
MARCH 22, 2018
Value selling is PointClear's bread and butter. I practice it every day in my role as lead salesperson for the company. (We That takes more persuasive skills, better navigation of the prospect organization, a broader understanding of strategic objectives - and frankly a likable demeanor - to convince your target of the value you offer.
Heinz Marketing
APRIL 22, 2019
“ The unsung hero – lead nurturing. And sure a market agent checks the box and say, “I generated x number of leads for y budget”. Matt Heinz: Y ou were The President and CEO of PointClear, for over 20 years, and so saw a lot of this development happen. I know that’s on my Linkedin profile.
Biznology
SEPTEMBER 24, 2014
Brian made an important point in his recent post Stop Cold Calling and Start Lead Nurturing. It seems so obvious that a robust lead nurturing effort reduces the need for constant lead acquisition, but this is often overlooked. Viewpoint: The Truth About Lead Generation, by Dan McDade.
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