Remove Lead Generation Remove Personalization Remove PointClear Remove Telemarketing
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Persistence Pays—How 42 Lead Qualification Touchpoints Won a $1 Billion Deal

ViewPoint

PointClear is known for its perseverance. While some sales people stop after placing one or two calls (if they don’t get the prospect on the phone or don’t get a call back, they deem the lead no good) our sales support associates keep trying. Here’s What PointClear Persistence Looks Like. We didn’t stop. One billion dollars.

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Lead Generation Lies That are Wreaking Havoc with Your Sales

ViewPoint

Last August I wrote a blog for Top Sales World titled “Lead Generation Hogwash: The Top 7 Lies.”. I detailed 7 lies to be aware of to avoid a lead generation disaster (read the blog for the specifics): Any list will do. Automated systems accurately score (prioritize) leads. A form completion is a lead.

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You Can’t Put in What God Left Out … and Other Important Things Learned in Business and Life

ViewPoint

The time I spend thinking, and the opportunity that gives the person I’m talking to provide additional details, has proven to be a positive for both sides. Our management team has an average 10 years’ experience with PointClear, and that longevity translates into added value for clients. Jim Obermayer: At a higher price.

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Sales Pipeline Radio Episode 162: Q & A with Dan McDade @dandade

Heinz Marketing

I wonder just to be somewhat, you’re saying, do we see organizations put so much focus on automation and systems, that when it comes to having that personal conversation. And I’m not the first person probably that said that to you and I’m sure you’ve said that’s to audiences too. Does that sound fair?

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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The Skinny on Lead Nurturing - 11 Experts Weigh In (part 2 of 2)

ViewPoint

Telemarketing jumped into the system when a large recession devastated their business model of lead generation, and appointment setting was not enough to keep them going. Lead nurturing must be as easy as a one sentence email alerting the prospect of a new infographic or a short video they can watch. Voice nurturing!