Marketing Funnel vs. Sales Funnel: A Complete Guide
Ledger Bennett
MAY 7, 2020
If you think about the shape of a funnel, the top being the widest point and narrowing down to the bottom, all stages can be aligned to marketing channels and messaging. Channels: Facebook Lead Gen Form, LinkedIn Sponsored Post (lead gen form), LinkedIn InMail, paid search, any type of CTA retargeting.
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