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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. There are two classifications of this type of technology: Website ID: Tracking which firms or IP addresses visit your site.

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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

How can you make a big splash in social media without a huge budget? Use Facebook fan pages to help with SEO? Turn your social media contacts into leads, and ultimately customers? He explains how social media, to be effective, requires a significant commitment of time and effort.

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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

How can you make more efficient use of social media? What are the best examples of organizations using social media for marketing, promotion and interactive PR ? How can you optimize your use of social networking tools like Twitter and LinkedIn? 5 Daily Social Media Builders In Less Than 10 Minutes (Total!)

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing. Report: Companies Should Organize For Social Media in a "Hub and Spoke" model European Social Media Marketing?