ViewPoint

MAY 16, 2017

Media: Use all media in your arsenal, including outbound touchpoints that engage prospects and forge relationships needed to convert. a scripted "blast them all" approach) let you truly interact with prospects - and progress the funnel. More about this. That is, by not using a cost-per-lead metric.)

Sales Leads 202

Sales Leads Process Top of Funnel Lead Scoring 202

ViewPoint

MARCH 22, 2011

buying experience post, I searched for solutions, interacted with various web sites and engaged with some of the vendor reps, by email or phone. From the initial web search to interacting with your web site to engaging with inside or field sales reps, all of these touchpoints form an impression and influence their likelihood to recommend.

Lead Scoring 120

Lead Scoring Lead Ranking Work Management Marketing Management 120

ViewPoint

APRIL 18, 2012

The $250K purchase will have many touchpoints of influence across the sales cycle, and social media will be integrated as one of those points of influence. What does matter is that content is relevant, valuable and interesting; that it makes sense; and that the interaction is a positive one for all concerned.

Trends 120

Trends Practices Marketing Automation Services Work Management 120