B2B Marketing Traction

OCTOBER 18, 2012

The study included a survey by Harris Interactive involving 225 HR managers and 2,035 employed adults. More businesses are considering outsourcing staff in the future, according to a study by Randstad. What does this mean for business owners and marketers? Now more than ever, you need to measure results of outsourcing.

Contingency Planning 100

Contingency Planning Planning Marketing Management Marketing & Strategy 100

B2B Marketing Traction

OCTOBER 18, 2010

Create Marketing Personas: Marketing personas are tools that take demographic and psychographic details about your customers to the next level. A marketing persona tells a story about each customer type you serve. Each customer type (or segment) gets an actual name and persona that brings them to life.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

B2B Marketing Traction

OCTOBER 18, 2010

Create Marketing Personas: Marketing personas are tools that take demographic and psychographic details about your customers to the next level. A marketing persona tells a story about each customer type you serve. Each customer type (or segment) gets an actual name and persona that brings them to life.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

B2B Marketing Traction

SEPTEMBER 30, 2010

But, the nature of social media is that it should be organic, passionate and based on humans interacting. Create a social media strategic plan by assessing the best social media sites on which your organization should appear based on your marketing persona and strategic objectives. Saying, “Stop!” ” or “No!”

Social Media 100

Social Media Guidelines Media Social Networks 100