sales 
markempa
SEPTEMBER 12, 2016
I first met Fowler when he was co-founder of the cloud-based contact management platform Jigsaw which he sold to Salesforce.com for $175 million (now Data.com). Jim: One of my marketers came up to me as we were naming the company, and we were looking at a bunch of different names like Jigsaw. Jigsaw was a great acquisition.
LeadSloth
MAY 5, 2010
Today I’m a panelist at the Silverpop Client Summit and we’re talking about Social CRM, Inbound Marketing and Marketing Automation, moderated by Adam Needles. CRM is very broad, it’s not just about sales, but about pretty much anything that involves communicating with your customers. Social CRM.
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Smashmouth Marketing
SEPTEMBER 17, 2009
Even though I preach my own brand of outbound marketing Kool-Aid, for the past six months or so I've been drinking some of the inbound marketing variety (the orange kind from Hubspot ). But I didn't start formalizing some of the new marketing ideas I'd been learning until I took a deep swig and discovered the great taste.
Smashmouth Marketing
AUGUST 19, 2009
relevancy -- just a little fun ;) For years the world of b2b marketing has used outbound marketing as a source of lead generation. Many companies also operate inside sales departments, and there has been an industry built around supporting these efforts and providing superior service to clients. Classic inbound marketing.
Smashmouth Marketing
AUGUST 18, 2009
For years the world of b2b marketing has used outbound marketing as a source of lead generation. Many companies also operate inside sales departments, and there has been an industry built around supporting these efforts and providing superior service to clients. Classic inbound marketing.
Smashmouth Marketing
AUGUST 28, 2009
When we're selling our outbound marketing demand gen solutions, we get asked all the time, where can I find inexpensive b2b sales leads ? Although, see Jigsaw, below. Jigsaw gives individuals and companies access to contact information for 15 million business people and profiles of 2.6 million companies.
Digital B2B Marketing
JANUARY 10, 2012
This makes selling marketing lists, and email marketing lists in particular, fertile ground for scammers and many marketers have been burned by bad email lists. However, list purchases are a reality in B2B sales and marketing and an area marketers need to understand before wading in.
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