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Outlining the Content Collaboration Process in Four Key Phases (Part 1 of 6)

ClearVoice

You know creating content is the backbone of your inbound marketing approach, and brand reputation hinges on quality. ” — Harvard Business Review. As you dream of how to navigate your next content marketing campaign, go all-in with a success mindset — and documented process. Think of this.

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How to Design a Marketing Survey That Yields Legitimate Results

Hubspot

In marketing circles, this usually translates to surveying our customers or prospects to determine what’s going on in the real world. But crafting an effective marketing survey is a little bit more complicated than just deciding what you want to know. “Statistics can be made to prove anything -- even the truth.” – Author Unknown.