PureB2B

MAY 19, 2022

Using LinkedIn for lead generation has become a staple of B2B marketing. Given that business owners and decision-makers use LinkedIn for networking, self-promotion, job hunting, and more, it’s an ideal platform on which to reach them. Why You Need LinkedIn Lead Generation. B2B buyer’s journey.

Lead Generation 62

Lead Generation Linkedin Tactics Sales Qualified Leads 62

6sense

DECEMBER 9, 2021

Apple’s privacy policy downgrading tracking on mobile and Google’s plans to nix the third-party cookie are making it more challenging for marketers to track prospective customers across properties and target them with ads. Abhishek Shrivastava, Senior Director of Product, LinkedIn. Facebook Twitter LinkedIn Email Share.

Buyer Intent 62

Buyer Intent Intent Data Digital Asset Management Privacy 62

TrustRadius Marketing

OCTOBER 3, 2022

Research from Demand Gen Report highlights that intent data is already a pipeline accelerator for many companies, especially those in high-growth mode. Successful businesses use intent data to reach some of the highest-quality in-market buyers available, while slower-moving companies will miss key revenue-driving opportunities. .

Intent Data 52

Intent Data Top of Funnel Intent Work Management 52

Aberdeen

FEBRUARY 15, 2019

G2 Crowd has announced a partnership with LinkedIn this week. This move will enable customers of LinkedIn Sales Navigator and G2 Crowd to combine LinkedIn’s sales intelligence solution with G2 Crowd’s buyer intent data to better connect their Sales organizations with the in-market buyers on G2 Crowd’s business marketplace.

Intent Data 40

Intent Data Intent Search Marketing Marketing Management 40

Adobe Experience Cloud Blog

JUNE 9, 2017

People are leaving digital clues about their interests and intentions in many places across the web, including when they visit your website or click on your emails (1st party data), visit websites you don’t own, and go to social networks to discuss business issues and products (3rd party data).

Intent Data 134

Intent Data Lead Ranking Intent Relevance 134

TrustRadius Marketing

OCTOBER 3, 2022

The data from third-party providers such as Bombora, 6sense, and Demandbase work best when combined with additional intent data from lower-funnel signals, such as TrustRadius downstream second-party intent data. Downstream and in-market buyers. Embrace the age of the self-serve buyer.

Intent Data 52

Intent Data Ideal Customer Profiles Top of Funnel Intent 52

Heinz Marketing

JULY 9, 2021

Use the Audience Explorer for buyer engagement across the B2B web, the only real-time search tool. Personalize content and confidently connect with in-market buyers. Made it so easy to set up my campaigns as well as connect them through an API into our marketing automation platform. Reviews/rating: G2 Rating: 4.6 / 5.

Paid Content 136

Paid Content Marketing Automation Services Work Management Marketing Management 136