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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

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Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

Chris mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

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PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

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Commenting on strengths and limitations of inbound, he says, “ HubSpot and a lot the inbound marketing—we can’t keep up with them. I go in and meet with a marketing company, and they say, ‘Well, my boss told me, why can’t you be more like HubSpot?’ Their ideology is pervasive. You know I love those guys. Stay Tuned.

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Good Reads for B2B Marketing - 8 Changes that Will Improve Your Marketing

ViewPoint

Via HubSpot. Study: Email Lands More Customers Than Facebook or Twitter, but Still Fewer than Organic Search. The TED Talks 30-day challenge from Google’s Matt Cutts asserts that anyone can do something for 30 days, so why not take the next 30 days to try something new.