Remove Hubspot Remove Privacy Remove Tools Remove Web 2.0 Remove Youtube
article thumbnail

Focus on Content in B2B Marketing

Industrial Marketing Today

Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Cold calling is replaced by useful content and tools that help people find them and contact them for more information. Privacy Policy | Site designed by AMAInteractive a div. All Rights Reserved.

article thumbnail

B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Business blogs for lead generation Even though business blogging is not widely used in B2B marketing and especially in industrial marketing, it can be very effective as a tool for lead generation. HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? Privacy Policy | Site designed by AMAInteractive a div. of Tiecas, Inc.

Web 2.0 60
article thumbnail

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

His motto: “Don’t focus on the tools, focus on the connections that the tools help facilitate.&# Mike is the CMO at HubSpot in Boston, a marketing software company. Mike hosts an award winning weekly live marketing video podcast HubSpot TV. Chuck Martin – @chuckmartin1. Mike Volpe – @mvolpe.

Twitter 100