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| | HUBSPOT
OCTOBER 9, 2012 10 Genius Ideas That Changed Marketing Forever
but when's the last time you took a step back and realized, "Wow, blogging is one of the strongest marketing tools in my kit." Short for web log, a blog is a term used to describe a series of online articles displayed in chronological order that generally encourage comments from digital readers. wrote in our LinkedIn discussion web presence strategist Linda Lovero-Waterhouse.
| | FEARLESS COMPETITOR
JUNE 7, 2011 @fearlesscomp congratulates the Nifty 50 Men of Twitter
His motto: “Don’t focus on the tools, focus on the connections that the tools help facilitate.” Mark led the PwC Global Web team. Mike is the CMO at HubSpot in Boston, a marketing software company. Mike hosts an award winning weekly live marketing video podcast HubSpot TV. He was featured in a Harvard Business School case study “ HubSpot: Marketing and Web 2.0 “.
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| | INDUSTRIAL MARKETING TODAY
SEPTEMBER 20, 2010 B2B Lead Generation Using a Business Blog
Business blogs for lead generation Even though business blogging is not widely used in B2B marketing and especially in industrial marketing, it can be very effective as a tool for lead generation. HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. The focus here is definitely on quantity. Resources
| | WEBBIQUITY
JUNE 6, 2011 The 2011 #Nifty50 Top Twitter Men Reprise
These men are indeed using Twitter to rewire and reorient the Web. His motto: “Don’t focus on the tools, focus on the connections that the tools help facilitate. Mark led the PwC Global Web team. Mike is the CMO at HubSpot in Boston, a marketing software company. Mike hosts an award winning weekly live marketing video podcast HubSpot TV.
| | BLUE FOCUS MARKETING
MAY 23, 2011 2011 #Nifty50 Top Twitter Men
These men are indeed using Twitter to rewire and reorient the Web. His motto: “Don’t focus on the tools, focus on the connections that the tools help facilitate. Mark led the PwC Global Web team. Mike is the CMO at HubSpot in Boston, a marketing software company. How Technology, E-Commerce and Web 2.0 You expand it.” Adam L. 27 Op.
| | INDUSTRIAL MARKETING TODAY
MAY 21, 2010 How to Use a B2B Blog to Win Customers and Influence Prospects
B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? Define your target readers – Are you trying to build a following among design engineers, plant or operations managers? Resources
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- Focus on Content in B2B Marketing
Home Marketing Matters About Contact B2B Marketing Store Company Website Focus on Content in B2B Marketing by Achinta Mitra on April 26, 2010 in B2B Lead Generation , B2B Marketing Collateral , Content Marketing , Industrial Marketing & Web 2.0
, Industrial Marketing Strategies , Social Media Marketing Lately all the talk in B2B marketing has centered on social media. Using content for inbound marketing HubSpot
, calls inbound marketing as flipping traditional outbound marketing on its head. The old ways of pushing out content is no longer effective. Don’t sell. MORE >>
THE EFFECTIVE MARKETER how to use social media - lessons from ama digital conference
| SATURDAY, MARCH 7, 2009
Talking of which, all deserve credit here: Deana Goldasich, from Magnetic , gave a thought-provoking presentation on web
usability that took us for a ride on the evolution of websites since the early 90′s until today. was prepared for a sales pitch but Albert delivered one of the best presentations of the day while at the same time informing us of all the great tools
available for Marketers from Google. You can follow any responses to this entry through the RSS 2.0 Web
Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 MORE >>
WEBMARKETCENTRAL Best of 2009 (So Far): Social Media Marketing, Part 2
| THURSDAY, NOVEMBER 5, 2009
But which social media tool
do marketers find most valuable? What's the best tool
for social media research and learning? How can you maximize the business value of tools
like LinkedIn and Twitter? Study: Company Blogs Lead Social Media Options by MediaPost Mark Walsh reports that " blogging (is) the most important lead-generation source among social media options, followed by StumbleUpon, YouTube
, Facebook, De.lic.ious and Digg " (not a surprising result, considering that those other sites tend to support a corporate blog, not replace it). practices, blogs and more. MORE >>
WEBMARKETCENTRAL Twitter Twaddle, Part 1: What Twitter Is and Why It's Cool
| WEDNESDAY, NOVEMBER 5, 2008
Most Web 2.0
sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube
, Flickr, podOmatic ). Johnny Makkar provides some helpful guidance on how to get your co-workers to start Twittering , in which he links to this long but informative video from HubSpot
on how to use Twitter for marketing and PR. What's Cool About Twitter Fans of Twitter believe it is a key social media tool
for business. tags: Web 2.0
variety. MORE >>
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