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B2B Marketing Automation Growth Slowed In First Half of 2011

Customer Experience Matrix

The micro-business segment is concentrated among three vendors: Infusionsoft and OfficeAutoPilot, which serve micro-businesses almost exclusively, and HubSpot, which estimates 50% of its clients are micro-businesses. The slowdown in growth rates applies to the both sets of vendors, although the small and mid-size group is slightly stronger.

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Marketing Automation Skills are Scarce: Strategies to Close the Gap

Customer Experience Matrix

I've seen four distinct strategies: training. I’m using “training” in a broad sense to include all types of preparation before deployment: these include marketing planning, process change, content development, metrics definition, and organizational realignment as well as actual training in system use. ease of use. automation.

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B2B Email Design – Gallery 2 « The Effective Marketer

The Effective Marketer

Design #15 Email Sender: Manticore Email Title: 23 Questions Marketing Automation Vendors Don’t Want You to Ask What I Like : Big attractive header graphic with compelling title and nice “hero shot&# of the buyer’s guide being offered. Good balance between copy and design elements. United States License.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

12 Amazing SEO Infographics - Hubspot , August 18, 2010 Search engine optimization (SEO) is an industry and practice in constant flux. 0160; That’s why I jumped at the chance to write a chapter in Manticore ’s new ebook, “The Quintessential Marketing Automation Guide. Are your spokespeople social media trained? -