DiscoverOrg

JANUARY 29, 2019

And it’s especially helpful when your target accounts happen to be using one of your competitors. It won’t just save you money overall; it will help your marketing and sales teams crush their goals, because we’ll be accomplishing more with just one tool than you are now with many.” We don’t need another.”

Ideal Customer Profiles 205

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 205

DiscoverOrg

MAY 23, 2018

Modern buyers are just better informed. They don’t need a salesperson for whitepapers or tech specs – all that information is easily available online (and if it’s not – forget it). The required mindset is one of HELPING, not SELLING.” – Jill Rowley , Chief Growth Officer, Marketo (via Salesforce).

Lead Ranking 257

Lead Ranking Top of Funnel Marketing Qualified Leads Lead Scoring 257

DiscoverOrg

SEPTEMBER 12, 2018

I want to talk about how to improve morale on the team over time by enabling them with great data and helping sales leaders invest in their team’s success. In 2008, according to Hubspot, almost half the sales department stayed on the job at least 3 years. Welcome to Whiteboard Wednesday! And retention is a serious issue.

Video Marketing 189

Video Marketing Lead Scoring Lead Ranking Youtube 189