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8 of the Biggest Marketing Mistakes We've Ever Seen

Hubspot

Guerilla Marketing Without Due Diligence. 1) Guerilla Marketing Without Due Diligence. In early 2011, a tweet was sent out from Kenneth Cole's Twitter account trying to promote their new spring collection. Usually, we learn from them and move on with our lives, maybe escaping with just a touch of public shaming.

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8 of the Biggest Marketing Faux Pas of All Time

Hubspot

In 2007, Cartoon Network launched a guerilla marketing campaign in which they set up LED signs in various places throughout cities to promote one of their cartoons. In early 2011, a tweet was sent out from Kenneth Cole's Twitter account trying to promote their new spring collection. Turner Broadcasting. Kenneth Cole.

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The Organic Inbound Marketing Playbook for B2B

OutboundView

Replacing the old world of inbound marketing for B2B is a new landscape that proves immensely favorable to creative and strategic marketers who prefer guerilla tactics, smaller budgets, and surgical campaigns to grab buyer attention, generate interest, drive demand, and inspire action. All that has changed. Buyer Research. Who’s your buyer?