Sword and the Script | B2B

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Marketing AI 129

Marketing AI Paid Content Work Management Marketing Management 129

Buzz Marketing for Technology

JULY 22, 2008

A fter Nancy White pointed me to Chris Lotts articles on Northern Voice, and on love, and Chris replied to my Tuesday post on how easily we unintentionally hurt each other through our actions, I did a bit more research on Chris work and discovered the remarkable chart above on Information Fluency. Category: Social Networking.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Buzz Marketing for Technology

JULY 21, 2008

I tend to think about KM in the context of large corporate and entrepreneurial environments, which Im most familiar with, and how their information needs dovetail with those of individual citizens and consumers. The entire discipline is at a crossroads, and the discussion was urgent and intense.

Lead Ranking 100

Lead Ranking Budget Programs Aggregators Work Management 100

Online Marketing Institute

NOVEMBER 8, 2010

These calculators are all either generic tools, or tools which were designed for a specific purpose and our brief note on each one gives more information. Dragon Search’s Social Networking Media ROI calculator. Frogloop’s Social Media ROI Calculator. Yahoo’s PPC ROI Calculator. Format: Web application.

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Buzz Marketing for Technology

JULY 24, 2008

Watching someone do the same task twice, differently, or watching two people do the same task, differently, can be very informative. · Social Networking. · Guerilla News Network. précis, summaries, reviews and other time-savers. The Environment. · · Diagnosis & Solutions.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

Know-Who Canvassing & Connection: Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization. Use these to identify network coordinators, the people to go to first on key subject matter areas for your organization. · Social Networking. ·

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

Know-Who Canvassing & Connection: Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization. Use these to identify network coordinators, the people to go to first on key subject matter areas for your organization. · Social Networking. ·

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100