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tools of the trade: webinars and online presentations

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Tools of the Trade: Webinars and Online Presentations Webinars or webcasts, as they are sometimes called, have increased in popularity and in effectiveness within the past 5 years or so.

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A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Google ranks a site through a variety of factors. Our approach to lead generation beings with a message strategy. Content Optimization.

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A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Google ranks a site through a variety of factors. Our approach to lead generation beings with a message strategy. Content Optimization.

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Sales Pipeline Radio, Episode 200: How To Sell Right Now with Ray Makela @RayAMakela

Heinz Marketing

Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , or Stitcher. You can make sure you don’t miss any episode by finding us on the iTunes store, on Google Play. And one of the things that we’re really passionate about is let’s not just turn these into six or eight hours of a webcast, right?

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How to build a winning pharma marketing strategy using digital-first events

SpotMe Blog

By sponsoring healthcare events, pharma companies can raise awareness of their drugs through presentations, distribute samples and marketing materials, and network with professionals. Pay-per-click (PPC) ads: Use PPC ads on search engines like Google to drive traffic to your website. Provide more details on products of interest.

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3 Steps To A Customer-Driven Marketing Plan

Marketing Insider Group

Or at least ask a sample of them. You can use these answers to develop testimonial videos, blog posts, webcasts, whitepapers and more marketing content for each stage of the buying journey. Some Resources to help: Google Insights : allows you to see keyword trends over time. Wikipedia). Step 1: Speak to a Customer.

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New Research Points the Way to Success in Your Content Marketing Strategy

Hinge Marketing

While this overview isn’t as industry-specific as our research, the study includes a substantial sample of professional services, and I think it offers some relevant context, strong data points, and solid guidance on making content marketing more effective in 2014. Webinars/webcasts. Several of their findings really stood out.