5 Online Marketing Goals that Make (Dollars and) Sense
Biznology
FEBRUARY 20, 2012
Goals like “We’re going to grow our online business 35%” sound great. By contrast, goals like “We’re going to gain 100 new followers on Twitter every month” may be measurable and actionable, but to what end? Increase natural search engine traffic by 25% for your top 5 top-converting terms.
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