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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

A recent study concluded that almost 7% of all business web traffic goes to Facebook, twice as much as Google (3.4%) and well ahead of Yahoo! Facebook pages that use the words “collaboration&# or “blogger&# have on average three times as many fans as pages about SEO or optimization. Report: 6.8% DoubleClick got 1.7%