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The elaborative benefits of Targeted Lead Generation

Valasys

psychographic segmentation Area codes, neighborhoods, regions, cities, countries, etc. Top 3 strategies of Targeted Lead Generation Utilize automation and AI According to Gartner’s research, artificial intelligence (AI) will soon rule the market. User status, spending or buying patterns, brand interactions, etc.

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How to Build Customer Loyalty with Content Marketing

Valasys

With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects. According to Gartner, “Stories have the power to engage prospects with an emotional hook that endears them to a brand.”.

Loyalty 72
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How B2B Marketers can stay close to their Customers

Valasys

According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. According to a report by Gartner, B2B marketers generate a meager of 19.4%

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#10 Best Practices for Effective Lead Nurturing

Valasys

Moreover, research from Gartner shows that executing an effective lead nurturing campaign strategy can save nearly 80% of your direct mail budget and bring 10% or more increase in revenue over a period of 6 to 9 months. According to Forrester, companies that excel at effective lead nurturing strategies, generate 50% more sales leads.

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How to Make a Compelling Case for Content Marketing That Gets Executive Buy-In

ClearVoice

694,000 hours of content are streamed on YouTube every minute. The definition of your audience — including demographics and psychographics — will allow you to better determine the types of content your organization should create and how to distribute it. Recipients read as many as 98 percent of SMS messages. ( Gartner ).

SMS 98
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.