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How Customer Experience Management (CXM) will become Smarter in 2020

Valasys

According to Gartner , over 80% of the organizations expect to compete mainly based on CX this year. According to Gartner. Understanding your customers well & delivering personalized experiences inspires customer loyalty & evangelizes others about your brands via positive Word-of-Mouth-Marketing (WOMM).

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How B2B Marketers can stay close to their Customers

Valasys

According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. & content reflecting on positive word-of-mouth-marketing (WOMM).

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How to Build Customer Loyalty with Content Marketing

Valasys

Deploying the user-generated content (UGC) in the right way can help the brands in painting a positive brand image. According to Gartner, “Stories have the power to engage prospects with an emotional hook that endears them to a brand.”. Read more on 8 Reasons why B2b Marketers Should Prioritize Word of Mouth Marketing (WOMM).

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6 best Marketing and Advertising Campaigns for B2B Businesses

Valasys

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

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Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

According to HubSpot, Inbound Marketing can be defined as follows: “Inbound marketing is about creating valuable experiences that have a positive impact on people and your business. Word of Mouth Marketing (WOMM) is beneficial for both the retention of existing customers as well as for the acquisition of new customers.