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Strategies For Interactive Marketing In A Recession by Josh Bernoff - Forrester Research

Buzz Marketing for Technology

Note: Site search accesskey is "S" Forrester: - Making Leaders Successful Every Day. About Forrester. Emerging Trends. If you are a registered Forrester client, please log in. About Forrester. Citation Policy. Privacy Policy. Integrity Policy. Skip to global navigation.

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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Two of my recently published Forrester reports take a deeper look at marketing mix effectiveness and program spending trends. Email, search marketing, and inside sales were the only tactics to show steady upward trends for both branding and demand generation since 2007. " in the marketing mix. What does work?

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Get Ready for 2024: 5 B2B Marketing Predictions You Can’t Afford to Miss

Madison Logic

Anticipating future B2B marketing trends is crucial to campaign and strategy development. At a time marked by rapid technological advancements, unpredictable economic conditions, and continuously shifting consumer behaviors, staying ahead with the latest marketing trends is paramount to flexible marketing motions.

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6 Fresh Customer Experience Hacks for 2020

Martech Advisor

A separate study by Forrester found that 14% of brands (U.S.) Learn More: Top 7 Customer Experience (CX) Trends for 2020. Be transparent about customer data privacy. Regular updates to a brand’s data privacy policy and timely notifications to subscribed customers are also essential.

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B2B2C: 8 winning web strategies

Sana Commerce

B2B companies who are making the change We’re already seeing this trend amongst a number of our customers: having both a B2B and a B2C web store on one platform. Sana Commerce respects and protects your privacy. Refer to our privacy policy for more details. Thanks for joining the E-Commerce Insider Club.

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B2B2C: 8 winning web strategies

Sana Commerce

B2B companies who are making the change We’re already seeing this trend amongst a number of our customers: having both a B2B and a B2C web store on one platform. Sana Commerce respects and protects your privacy. Refer to our privacy policy for more details. Thanks for joining the E-Commerce Insider Club.

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The ultimate guide to successful pharmaceutical meeting and event planning

SpotMe Blog

For more ideas on how to keep HCPs engaged at events, read our article about HCP engagement : emerging trends, success metrics, and omnichannel strategies. #8 SpotMe was named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023. To find out more, check out our article.