How to Build a Personalized Account-based Marketing Strategy
Valasys
APRIL 10, 2020
According to a survey by ITSMA , 84% of marketers acceded that ABM develops better ROI than other marketing programs. Furthermore, according to a survey by SiriusDecisions , 92% of B2B companies recognize the value in ABM. As highly personalized content is served to the prospects, it helps elevate the conversions.
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