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Are You Mobile-Responsive or Mobile-Complacent?

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As part of the sales and marketing engine, you put in serious effort to connect with your prospects. All in all, Forrester reports that U.S. And as a marketer selling in the digital age – so should you. It takes hard work and a very specific type of talent to sell something to a virtual stranger.

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Swag for Days: 13 Don’t-Miss Dreamforce Events 2018

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The cultural phenomenon that is Dreamforce – the Burning Man of the sales world – is a testament to the influence wielded by today’s sales and marketing professionals. If you’re a B2B sales, marketing, or business development, we’ve got a hand-picked don’t-miss Dreamforce session for you. Sales and marketing alignment.

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What is Intent Data? The Predictive Sales Trifecta

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Marketers can expand their reach by buying leads from some content publishers or advertising on some third-party sites, but budget and accessibility to third-party sites can limit reach. Meanwhile, according to a report by Forrester, 68% of B2B customers prefer to research independently online. What is Intent data?

article thumbnail

Swag for Days: 13 Don’t-Miss Dreamforce Events 2018

DiscoverOrg

The cultural phenomenon that is Dreamforce – the Burning Man of the sales world – is a testament to the influence wielded by today’s sales and marketing professionals. If you’re a B2B sales, marketing, or business development, we’ve got a hand-picked don’t-miss Dreamforce session for you. Sales and marketing alignment.

article thumbnail

What is Intent Data? The Predictive Sales Trifecta

DiscoverOrg

Marketers can expand their reach by buying leads from some content publishers or advertising on some third-party sites, but budget and accessibility to third-party sites can limit reach. Meanwhile, according to a report by Forrester, 68% of B2B customers prefer to research independently online. What is Intent data?