Oktopost

OCTOBER 8, 2023

In fact, statistics reveal that 63% of leads who inquire about your company won’t make a purchase for at least three months, and another 20% will take more than a year to complete the sales cycle. Boost your sales with prospect nurturing According to Forrester Research, successful lead nurturing results in a 50% increase in sales-ready leads.

Top of Funnel 131

Top of Funnel Marketing Management Buyer's Journey Sales Cycle 131

Contently

MARCH 31, 2017

Back in 2015, technology market researcher Gartner published a statistic that sent waves throughout the marketing world: By 2018, companies that have “fully invested in all types of personalization” will outsell companies that have not by 20 percent. So how are content marketers taking advantage of these benefits?

Personalization 166

Personalization Account Based Marketing Content Marketing Gartner 166

Valasys

FEBRUARY 10, 2020

In an era of omnichannel marketing, marketers need to connect to customers at every touchpoint, analyze their multi-intent & accordingly, need to work out ways to deliver customer expectations. According to Forrester , experience-led companies have 1.6x higher brand awareness, 1.5x higher employee satisfaction, and 1.9x

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

TrustRadius Marketing

AUGUST 21, 2018

It is therefore essential that companies create positive user experiences at all touchpoints. How does mobile usage influence the purchase process? Forrester Research predicts that mobile B2B revenue will exceed 12% of all B2B revenue by 2020. A good mobile experience is something business users have come to expect.

Marketing Attribution 40

Marketing Attribution Ideal Customer Profiles B2B Mobile Advertising 40

Golden Spiral

MARCH 7, 2019

you should be using LinkedIn to reach 40 million decision makers. Statistics show us that before your business solution is even in the picture, so much research has already been done—online. This is the year millennials overtake the boomer population, with 87 million of them on LinkedIn. According to Foundation Inc. ,

B2B 89

B2B Cross-Selling Lead Scoring Lead Ranking 89

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Lifetime statistics, cross-posting, multiple accounts, etc. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. It’s a good choice for agencies, too.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

SnapApp

JANUARY 11, 2018

And, prospects are much more educated — 90% of the buying process is over before a prospect ever speaks to a salesperson. . Research from Forrester finds that today’s customers “distrust and resent one-off campaigns that interrupt or intercept them”. . And now statistical evidence: . Today, there is an average of 5.4

Top of Funnel 89

Top of Funnel Marketing Automation Services Sales Management Webinar Metrics 89