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12 Statistics to Guide Your B2B Marketing Investment in 2018

KoMarketing Associates

The “ B2B Enterprise Content Marketing 2017 : Benchmarks, Budgets, and Trends—North America” report offered great insights into the current state of B2B content marketing. If you haven’t already, take a deeper look at your content creation process, as well as your overall strategy, to see where improvements can be made.

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The Sales Game Has Changed: Here's How to Adapt

Hubspot

Salespeople are being invited into the buying process much later, are expected to present and propose, and then wind up chasing the business. The reports based on that information provide statistically accurate fodder for coaching and accountability. The result? 5) Stay organized with a CRM. 6) Use video as a sales assist.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

There are a lot of content marketing statistics shown below. Blogging Statistics. Content Marketing Budget Statistics. Content Strategy Statistics. Content ROI Statistics. Content Promotion Statistics. Interactive Content Statistics. . Blogging Statistics . . #1. Social Media Examiner. .

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? 10 Interesting Social Media Statistics by Jeff Bullas. Find out in this report.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Social Media Statistics. A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. Erik Qualman updates some statistics from 2009, showing how rapidly this landscape is changing.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Closed loop attribution and reporting. I do exactly that at my agency, Web Profits by creating content & videos about our core values, beliefs, process and inner workings which helps us show our human side and potential clients feel like they know us. They were each designed to produce statistics that would be effective content.