Sights and Sounds of SXSW: Transformational Marketing and The Era of Engagement
Adobe Experience Cloud Blog
MARCH 16, 2015
Matt began by saying that social media is essentially the largest focus group you have access to today. Purchase Intent : Lead Identification. Social data is everywhere—but how do you transform it from a siloed data set into something that can help you run your business? That is what the presenters set out to discuss.
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