Marketing Planning in Uncertain Times: How to Plan When Everything is in Flux
ClickDimensions
APRIL 16, 2020
In the recent weeks and months of the COVID-19 pandemic, marketers around the globe have had to come to terms with the fact that their carefully laid marketing plans can’t stand up to the new normal of social distancing, remote working and the near-complete shutdown of entire cities, regions and countries. Re-examine your budget.
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