Remove Features Remove Marketing Automation Remove Salesforce.com Remove Wiki
article thumbnail

Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

Treehouse Interactive just introduced a “talk it up” feature that embeds “share this” buttons in Treehouse-generated Web pages and emails. Ones I know about include Pardot , LoopFuse , TrueInfluence , Salesforce.com and ACT! Tags: demand generation marketing automation social media automated dialog.

article thumbnail

New Marketing Automation Options for Small Business in the VEST Report

Customer Experience Matrix

I’m revving up for the next edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report, which will include six first-time entries. The system also extends beyond sales and marketing functions to include customer forums, Wikis, support tickets, project schedules with tasks assigned to individuals, and coupons.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would also put another group — one more focused on helping marketing align with, support, and enable sales: firms like BrightMarket, einsof, Longwood Software, and Salesforce.com with their Saleforce Content offering, to name a few. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging.

article thumbnail

The Ultimate Growth Marketing Software Stack

Lead Liaison

Although some providers call these solutions “marketing automation”, we’re not a fan of that phrase. Marketing automation is a strategy really, and not software. In addition, software like LMA comes with a suite of marketing tools such as an email, form, landing page builder, social posting and more.

article thumbnail

Growth Marketing Software Stack for B2B Companies

Lead Liaison

Although some providers call these solutions “marketing automation”, we’re not a fan of that phrase. Marketing automation is a strategy really, and not software. In addition, software like LMA comes with a suite of marketing tools such as an email, form, landing page builder, social posting and more.

article thumbnail

An Introduction to Sales Enablement – Webinar Transcription

Lead Liaison

We also compare and contrast sales enablement vs. marketing automation and break down how these two technologies complement one another. Bucket number one would be your company might be using email marketing. of email marketing. Definitely sales can benefit from using marketing automation. Transcription.

article thumbnail

A Modest Proposal for Demand Generation Usability Measurement

Customer Experience Matrix

You also need a standard Salesforce.com installation and perhaps company Web site to integrate during testing. In particular, could be they be built cooperatively (“crowd sourced”) with a Wiki or something similar? Assembling these packages would be quite a bit of work, but only has to be done once.