ANNUITAS

article thumbnail

Salesloft’s Latest Release Focuses on Partner Ecosystem, Improved AI and a New Mobile App

ANNUITAS

The AI capabilities inside some newer feature sets have been improved, and the company has improved mobile access for users as well. The new additions focus on extending the company’s ecosystem of integration partners, as well as opening up the API for users and other partners.

article thumbnail

Salesforce Marketing Cloud Gets an Even Bigger Dose of AI Following 2023 Dreamforce Announcements

ANNUITAS

While some of these features are becoming ‘GA’ in the near term, we would be remiss not to call out a few concerns: ANNUITAS clients have voiced concerns over the legacy capabilities of Marketing Cloud components when it comes to personalization, integration with Salesforce or other CDPs (Data Cloud or more legacy offerings).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hubspot Marketing Metric Workshop Series – Steps for Benchmarking Leads & Increasing Volume of Qualified Leads

ANNUITAS

Featuring some of the experts in marketing measurement and lead management, the series will cover the different channels and touch points available to marketers today. From visits to leads, this series will provide the basics on the terms, metrics and tactics marketers need as they improve the visibility and impact of their campaigns.

article thumbnail

How SalesLoft Is Ruining Customer Experience (But It’s Really Your Fault, Not Theirs)

ANNUITAS

A Hubspot post provides a definition : A sales cadence is a sequential order of different outreach methods salespeople can follow to better connect with prospects. To be fair to SalesLoft, their technology offers the ability to set up an unsubscribe , but many organizations disable this feature.

article thumbnail

AI and Full Journey Support Highlight HubSpot’s Latest Moves

ANNUITAS

HubSpot recently held their annual Inbound user conference in Boston. At Inbound, the primary announcements were on the additions to the platform, the injection of more AI powered tools and features and some pricing news. It does seem the data is in HubSpot’s favor. Let’s dig into each.