Tomorrow People

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How the metaverse will transform the future of B2B marketing

Tomorrow People

Facebook’s rebrand to Meta was what sealed the deal. In his 2021 Facebook Connect keynote speech, Mark Zuckerberg announced the company’s vision for the metaverse, positioning it as the ‘next successor to the mobile internet’. But now, the metaverse will open up even more ways for marketers to collect customer and user data.

article thumbnail

How the metaverse will transform the future of B2B marketing

Tomorrow People

Facebook’s rebrand to Meta was what sealed the deal. In his 2021 Facebook Connect keynote speech, Mark Zuckerberg announced the company’s vision for the metaverse, positioning it as the ‘next successor to the mobile internet’. But now, the metaverse will open up even more ways for marketers to collect customer and user data.