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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

In situations like this, ask for the opportunity to sit in on meetings when team members utilizing this skill are presenting, or the skill itself is in focus. At KoMarketing, we try to alert team members when someone is presenting a recommendation or tactic not frequently used or that Directors know could be applicable across capability sets.

Training 185
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Best Practices for Webinar Landing Pages

The Effective Marketer

Webinars are a great way to generate leads in the B2B world because not only of the fact that you will have a captive audience for the duration of most of the presentation, it also yields a ton of content possibilities. Then, the webinar details like duration and presenters are all the way to the bottom. Click to enlarge.

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How Mobile App Marketers Can Attain a 360-Degree View of Their Audience

Adobe Experience Cloud Blog

It’s a panoramic view as opposed to the traditional narrow approach of sampling select data, such as downloads and uninstalls. Present: Build a relationship first. Of course, the term takes its name from the number of degrees in a circle, and, in essence, refers to utilizing a broad, complete, and “all-around” view.

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Go On Get Your Blog On: How to Empower Employees as Blogging Champions

Adobe Experience Cloud Blog

by Jason Miller Marketo launched a company wide initiative to train employees on all things social media last month by declaring December as Social Media Month. All employees are trained on the Marketo social media policy from day one as it is part of our new hire orientation. Marketo blogging basics. We didn’t stop there.

Marketo 48
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The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing

Adobe Experience Cloud Blog

Marc posted on Facebook that Larry’s Sunday keynote had set a low bar for Marc’s presentation. The next morning at the very same time he was scheduled at Oracle, Marc gave his presentation one block away—but this time with a full press conference and a live video steam. Facebook – The team embedded the Salesforce Live!

PR 48
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The 5-Step Graduate’s Guide to Shaping Your Personal Brand

Adobe Experience Cloud Blog

Checking your messaging across LinkedIn, Facebook, and Instagram and adjusting privacy settings accordingly is especially important during the job search. For those of you still looking for a job, pass along your résumé to a friend, sibling, or former professor to get honest feedback on how you’re presenting yourself.

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Thoughts from Viewtopia 2016: Video Has Evolved

Vidyard

Long regarded as simply a top-of-funnel asset, Viewtopia presented the evolution of video within an organization. More than 20 billion videos are played across SnapChat, YouTube and Facebook every day, but what happens to these prospects once they’re done watching? And Don’t Forget to Sample the Refreshments. Let that soak in.