KoMarketing Associates

Remove Facebook Remove Lead Scoring Remove Marketo Remove Twitter
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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

Cross training provides value for broader B2B marketing professionals as well. For those with a bit more experience (agency side in particular), consider collaborating or even leading sections of client meetings that relate to skills being learned. Social Media: LinkedIn Marketing Solutions (shortcuts here ), Twitter.

Training 185
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How To Measure A B2B Social Media Program

KoMarketing Associates

A few weeks ago, we covered the “ 2016 State of B2B Digital Marketing ” report from Ascend2 and Marketo. How can B2B marketers demonstrate that social media helps satisfy broader business objectives for lead generation and lead nurturing? Twitter network analysis tools like Followerwonk and Contaxio.

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Understanding the Relationship Between SEO and SlideShare

KoMarketing Associates

Off-page SEO refers to the initiatives that you, your co-workers, stakeholders, and anyone else do off of your site that could affect your search rankings. Off-page SEO shows Google what others think and value about your site. As I mentioned above, links are one important factor in determining page authority and search ranking.

SEO 84