WebMarketCentral

JULY 30, 2007

Vodafone, for example, ran a "quite successful" viral game campaign promoting its mobile office solutions. At the game microsite , visitors could choose the type of desk they want to see destroyed, then press a large red “destruct” button to watch the desk get crushed. Microsites are a third highly-rated viral tool.

Viral Marketing 20

Viral Marketing Lead Generation Microsite Sales Qualified Leads 20

Adobe Experience Cloud Blog

APRIL 9, 2009

Are they practicing what they preach, and do they share their knowledge about demand generation via a blog, wiki or help-system? Just make sure that you are in the vendor's target customer segment: for example, as a 1-person marketing team it does not make sense to buy a solution optimized for marketing teams of 20+ people.

Thought Leadership 48

Thought Leadership Demand Generation Work Management Demand 48

WebMarketCentral

DECEMBER 6, 2007

Include both current customers (can we sell them more of what they are already buying, products and services in addition to what they are already buying, or a more premium version of our products/services?) The first step in developing a strategic marketing plan is to identify your target markets. and new prospects.

Planning 20

Planning Marketing Plans Paid Search Agency Banner Ads 20

ClearVoice

NOVEMBER 27, 2019

Along the way I’ve worked with hundreds of content creators, including editors, writers, designers, producers, artists, animators, product managers, user experience experts, videographers, actors, public relations reps, media managers, and (soon) singers. Oh, wikis are a pain. I left out wireframes just so wikis could be last.).

Paid Content 93

Paid Content Branding Brand Identity Verticals 93

Hubspot

DECEMBER 16, 2013

For example, you could offer a whitepaper for a limited-time or only for the first 500 people. Groupon is a great example of this, as its offers are only available for a limited time and quantity and for a discount -- a triple-whammy. Extra Resources and Examples: 16 Companies from "Boring" Industries Creating Remarkable Content.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Convince & Convert

DECEMBER 30, 2015

Pull together content in the form of a list and name it thusly (take this post as an example). Just take a look at “ 25 Ways to Create Shareable Content ” for an example, which was the inspiration behind the post you’re reading right now. Google’s Matt Cutts has tons of great examples of Q&A.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Pull together content in the form of a list and name it thusly (take this post as an example). Just take a look at “ 25 Ways to Create Shareable Content ” for an example, which was the inspiration behind the post you’re reading right now. Google’s Matt Cutts has tons of great examples of Q&A.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168